Hi, I'm Sarah Ann!
I was named after both of my grandmothers, so I have two first names. My pronouns are she/her. I’m a curiosity-driven design researcher, with experience solving problems on both consumer-facing and business-to-business teams for data-driven products and human-centered services.
Currently, I’m expanding my knowledge of digital accessibility and inclusive design thanks to a scholarship from Deque University, as I pursue my International Association of Accessibility Professionals certification.
I earned my master’s degree in interaction design at the School of Visual Arts in New York City. My studies deepened my understanding of human-centered design and challenged me to consider the unique research needs and ethical implications of emerging technology.
Understanding people and processes through research builds upon my foundation as a story seeker. My former career as a photojournalist taught me to share stories that promote empathy and understanding. Today, I apply those skills to produce user research that is communicated in impactful and actionable ways.
In my free time, you can find me curled up with a good book and a cup of tea, practicing aerial yoga, or pretending Prospect Park is my backyard. I’m always learning something new to fulfill my creative spirit. My latest nerdy-yet-artsy hobby is coding interactive generative art. ✨
Sarah Ann Jump
qualitative data analysis persona development
mentoring + coaching
storytelling + communication
creative problem solving
customer journey maps
wireframing + prototyping
service design blueprints
user flow diagrams
Adobe Creative Suite
Dovetail, EnjoyHQ, Notably
Figma, Miro, Webflow
Senior Experience Design Researcher
2023 - present
2022 - 2023
New York, New York
As part of the Enterprise Trust team, conducted research to serve the mission of building customer trust by fostering a sense of control over their productivity tools cloud environment through platform and infrastructure enhancements.
Recruited enterprise research participants in influential roles from Atlassian’s top 1% of customers by collaborating with Technical Account Managers, careful to respect and maintain established customer relationships.
Creatively shared findings with stakeholders and shaped organizational research socialization practices by documenting processes and creating templates.
Represented research leadership in collaborative workshops with design, product, and engineering to strategize, ideate, and prioritize for the product roadmap.
Managed research participant data with informed consent, maintaining privacy practices and adhering to international regulations such as GDPR.
Advocated for user needs based on qualitative and quantitative research for a machine learning-powered B2B SaaS supply chain risk management platform.
Designed, recruited, executed, and communicated the results of concept testing that influenced the design and product strategy for a high-priority new feature.
Spearheaded the development of 3 user personas based on 33 activity-based user interviews across various industries, areas of expertise, and countries.
Strategized engaging ways to communicate and socialize findings for alignment between engineering, product, design, and customer success teams.
Developed research infrastructure by creating a strategy for recruiting participants for an industry-specific research panel.
Researcher & Designer
Citi Ventures Studio
2020 - 2021
Designed and executed a qualitative, generative and evaluative research study that influenced the design direction of a data-driven, consumer-facing tool to promote skills-based career growth created by Citi's innovation incubator.
Collaborated with the Product Manager to develop and implement the first protocol for recruiting existing product users for research studies, leading to increased stakeholder exposure to users.
Shared findings with stakeholders in multiple actionable formats, including an interactive visual report, a presentation, and product team ideation workshop.
As part of the Citi University Partnerships in Innovation & Discovery program, led a collaborative graduate student product design team in the end-to-end process to create a high-fidelity prototype, which was the winner of Strategic Innovation in Product & Service Design competition. Role was then extended into a contract position to continue product research.
User Experience & Visuals Lead
2016 - 2020
Led service design research and strategy to implement cost-effective solutions to improve The Herald’s digital products and innovate ways to reach new audiences, resulting in a 254% increase in page views and a sustainable workflow for journalists.
Conducted 250+ in-depth interviews and documented candid moments to tell 82 long-form journalistic stories that promoted understanding and empathy.
Hired, managed, and mentored a team of staff photojournalists and photo interns.
User Experience Volunteer
Prison Journalism Project
Analyzes audience survey data and presents findings to leadership to help grow their audience and shape content strategy for the non-profit, which trains the incarcerated to publish their stories.
Supports the accessible document and website design and development process.
Women’s Parkinson’s Project
Supported the accessible website design process with the needs of people with Parkinson’s disease in mind.
Uncovered dozens of opportunities to improve the user experience through an accessibility audit, heuristic evaluation, and navigation tree testing.
School of Visual Arts
2020 - 2022
New York, NY
Moolah, my master's thesis project, was a concept of an educational platform that supports parents in learning about financial topics and raising money-confident kids.
Select graduate coursework included: Research Methodologies, Strategic Innovation in Product & Service Design, Ethics of Emerging Technologies, Digital Accessibility, AR/VR Prototyping
Rochester Institute of Technology
2011 - 2015
Summa Cum Laude
New Roots, my capstone project, followed a Congolese refugee family through their first year of resettlement in Rochester, NY. Their story was told through an interactive website that I created to combine documentary photography, written reporting, audio, and data visualizations.
2023 - Present
Accessibility Fundamentals - Disabilities, Guidelines, and Laws
Basic Web and Document Accessibility for Content Contributors
Overview of the ADA: Basic Concepts
Section 508: Fundamentals of the Law and Technical Standards
Accessibility Program Management
Designing an Accessible User Experience
Semantic Structure & Navigation
Visual Design & Colors
Images, SVG & Canvas
Multimedia, Animations & Motion
Responsive Design & Zoom
Device-Independent Input Methods
Web Accessibility Testing: Basic Methods & Tools
Usability Testing for Accessibility